What is the future of mass catering? And how can caterers offer their guests real added value? Especially in the current situation, new concepts are needed not only to retain customers, but also to win them (back). With the digital opportunities that are available, caterers have powerful tools in their hands - if they use them!

It is now impossible to imagine modern company catering without its own app. It not only gives customers an overview of the current menu, but is also an important link between caterers and end customers: Feedback function, news, ordering options and the like are just some of the options available. The growing number of app users shows not only the need for individual solutions, but also increasing acceptance for new technologies.

Link for guest communication

The desire for flexibility in the working world has increased sharply in recent months. This is also noticeable in the organization of break times: The time available should be used optimally for relaxation. Long waiting times or "surprises" in the company restaurant are out of place here. With their own app, guests can call up relevant information before their visit and react flexibly. The lunch app can be tailored to the individual needs of both restaurateurs and guests. This makes it an important link for meeting customer needs and increasing guest satisfaction.

Tailored to customer needs and flexibly customizable

The most popular and integrated standard feature is the current menu. This can be entered by the staff - analogous to the web version - and provided and updated with important information (ingredients, allergens, prices, photos, etc.). This enables customers to find out about the menu in advance.

Another popular feature of the lunch app is the feedback function: Guests can rate the company restaurant, for example, with regard to the friendliness of the staff, the food offered, or the taste of the food. As the operator, you receive direct feedback and can evaluate both praise and criticism.

As a modular app, 18 modules are currently available. The order function - the (pre-)ordering of food and beverages - has become increasingly important in recent months. The module makes it possible to order and pay for meals and drinks in the company restaurant and at the vending machine, regardless of time and location. All that then needs to be done to pick up the food is to scan a QR code. The entire ordering and payment process can therefore be completed with the module at the workplace or on the way to the staff restaurant. This eliminates unnecessary waiting times for both the order and the payment process, and guests have more time to enjoy their break.

Problem-free connection to existing systems

As a powerful tool for customer communication and increasing customer satisfaction, the Lunch app is available for iOS and Android. In addition to the modular structure with central data management and a high degree of automation, it is also characterized by the connection to merchandise management systems (e.g. KOST, MBS5, Delegate). Furthermore, various payment options (SEPA direct debit, credit card, PayPal, wage & salary) can be integrated. Users are thus able to pay directly via the Lunch app - contactless, fast and secure. In addition, customer frequency meters can also be integrated into the app: Guests can call up the occupancy rate of the company restaurants at any time, plan their restaurant visit accordingly, and noticeably reduce waiting times.